MINI customers enjoy ride and drive day at Millbrook
On Saturday 19 October, customers of MINI dealerships in Northampton and Oxford had an exclusive opportunity to experience the latest Countryman and Paceman models in an “adventure” on Millbrook’s world renowned tracks.
In a first for MINI, the performance driving day enabled more than 60 of its valued customers to experience the capability of the cars on a variety of tracks and terrains.
Guests had the opportunity to drive around Millbrook’s High Speed Circuit; test the agility and road holding of a coupe or roadster on the Alpine Hill Route and experience the excitement of an off-road drive on Millbrook’s cross country tracks.
Mark Penn, group customer relations manager at Wollaston MINI, Northampton and North Oxford MINI, Oxford said: “I have been very impressed by today’s exciting ‘ride and drive’ event, Millbrook really is the ideal location for a MINI “adventure” and we have thoroughly enjoyed taking customers out for a drive in our latest models.”
Meena Chander, senior account manager at Millbrook Venues commented: “I am thrilled to have worked with Mark and the team on this event, we have many years’ experience working with vehicle dealerships on performance driving days, but this is the first time we have had the pleasure of hosting MINI dealerships in Northampton and Oxford.
“Millbrook Venues is an exciting place to hold any corporate event, and with four purpose-built venues and the unique advantage of our tracks, we are able to accommodate a variety of activity days, meetings, conferences and exhibitions on almost any scale. For local businesses this means they have access to unique facilities – all within a short drive.”